Paradigm Sports - HD Global Athlete Management

Irvine, CA and Doncaster, England (November 20, 2023)

Paradigm Sports, a leading global sports and entertainment agency, has announced a strategic partnership with U.K.-based HD Global Athlete Management, an athlete management company which specializes in combat sports. Through this partnership, Paradigm will join forces with HD to help manage their existing combat sports clients through the wide array of services and offerings that Paradigm already provides to their own athletes, creating even wider reach across the world of combat sports.

To further strengthen the partnership between both agencies, HD Global Athlete Management has appointed Daz Morris as CEO of HD. Morris brings a wealth of experience at the top level of the sport to the agency, as he was a major influence in Michael Bisping becoming the first British UFC Champion, and already has a strong relationship with Paradigm Sports founder and CEO, Audie Attar. Morris, alongside Attar, will be instrumental in delivering the vision for the future of HD Global Athlete Management.

HD Global Athlete Management offers its athletes the benefits of global contacts and management experts, as is seen in this partnership with Paradigm Sports, who look to secure sponsorship, media relations and ultimately a platform and identity for the athlete to progress. The agency works closely with the largest organizations in combat sports such as the UFC, PFL, KSW, Bellator, BRAVE, Cage Warriors, and many more in the UK and around the world. The mission of HD is to provide its roster of fighters with the opportunity to develop into future champions on some of the world’s largest MMA stages.

The company also creates opportunities for those they manage to train and develop with some of the top coaches and fighters from around the globe, therefore accessing unparalleled experience from athletes who have already been through years of experience. The unique approach to management also gives the fighter unrivalled exposure through social media and sponsorship with a goal of creating high profile opportunities and career advancement.

“Our team at Paradigm is excited to partner with HD to strategically offer our services to help benefit their clientele,” said Audie Attar, Founder & CEO at Paradigm Sports. “HD is an agency with an impressive background in the combat sports space, which makes our partnership a natural fit.”

“This journey has always been about our athletes and ensuring we give them the best support and opportunities on their journey,” said HD. “Partnering with Paradigm Sports is for us the final piece in our long-term strategy to deliver the best on every level for our athletes – from grassroots to the very elite of our sport.”

Paradigm Sports is a full-service management agency that sets itself apart as a multi-sport, business, and media platform that manages and enhances the careers of many of the top athletes globally, including combat sports icon Conor McGregor. To learn more, visit www.paradigmsports.com or follow Paradigm Sports on Twitter, Instagram, Facebook and LinkedIn.

For more information, please visit www.paradigmsports.com, and follow HD Global Athlete Management on Instagram and Facebook.